Leslie Hornby

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Leslie Hornby

At 17 Leslie Hornby took hold of the world. At 21 she let it go, she was the
original waif, a 60’s phenomenon a superstar. She was "Twiggy” (Vogue).
Leslie Hornby was the revolutionary woman who changed the idea of beauty in the
eyes of the fashion industry and the entire world. Twiggy exemplified the
androgynous mod look that swept America as it had Britain and much of Europe in
the 1960’s. She healthily maintained a 5 ft 6 1/2 inch 90 lb body. Based on
her thin figure, a nickname of “Twiggy” was derived. Twiggy’s popularity
not only produced many people who tried to look like her but also drastically
increased the hourly wages of models. She paved the way for current top models
like Kate Moss, Elle MacPherson, and Linda Evangelista. Twiggy was major
trendsetter in America during the sixties even though she was born in England.
She was found by Nigel Davies in a salon, while working as a shampoo girl. He
saw her potential and immediately took her to get a haircut at a Mr. Leonard’s
trendy salon in London. Mr. Leonard put her picture in his shop window, and a
short time later that picture was featured in the London Daily Express with a
caption that read “This is the face of 1966” (Wilson). Davies, who preferred
to be called Justin De Villeneuve, was quite an interesting character with his
past resume containing ex-model, ex-antique dealer, and ex-hairdresser. After he
discovered her, he (age 25) became Twiggy’s (age 15) agent and boyfriend. He
took her to Paris and a short while after her popularity grew, she was put on
the cover of Elle Magazine, as well as Paris Match and the British edition of
Vogue. During Twiggy’s peak success in Europe, De Villeneuve set up Twiggy
Enterprises Ltd. where he gathered a line of clothes, false eyelashes,
cosmetics, dolls, and posters all endorsed by Twiggy. The business brought in
millions. Since Twiggy was so young, Justin ran the entire business. She only
had to agree to what she liked and put her name on it. The thought of a Model
taking advantage of her success to start an enterprise was completely
revolutionary. Once again Twiggy paved the way for models like Cindy Crawford,
Claudia Schiffer, Kate Moss, and Naomi Campbell all of which opened highly
successful restaurants, and made exercise tapes, clothes, calendars, posters,
and many other products. The enterprising aspect of being a top model was
started by Twiggy and that influence is commonly seen in the business world
today. Twiggy’s next step in ...

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